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Are you mailing more than 1 million pieces of mail per year from a merge/purge? If so, let us assist you by building a private database for your mailings. You will experience the benefits of reduced price, immediate turnaround and incredible flexibility.
We pioneered the ListMart Training Database (formerly List Emporium Database), a cooperative database designed for our small and medium-sized clients in the Training, Seminar and Conferenc, and HR industries. We build the base and you receive the following benefits:
- Access to the best Training and HR lists in one easy to use environment. Coordinate your list requirements from a single source! Lists include product buyers, subscribers, association members and seminar attendees.
- Expanded selection criteria allows you to reach your target audience. With the ability to select from numerous lists it is easier to reach a 5000 name minimum and still select the titles and functions that would best reach your audience. Selections are by job title, function, geography and more.
- Free merge/purge by accessing the database. This will shorten your lead time and reduce hard dollar expense by eliminating duplicate records.
One of the most cost-effective ways to zero in on your best prospects is to look at your existing customers. Once you determine their characteristics, you can apply that knowledge to find prospects in your market area. We can match your customer records against our database and provide a report that clearly shows your best prospects based on market penetration.
By overlaying demographic information onto your files you gain a deeper understanding of your customers’ characteristics and preferences. Selects range from basic demographics such as age, income, presence of children and home ownership to lifestyle interests such as golfers, investors, donors or hobbyists. We can help you find out who your current client base is and find you more consumers who look just like them.
ListMart can give you a better understanding of your customers, leads and markets. A “Customer Profile Analysis” can clone your best customers to find more just like them. We will match your customer file against our database of over 10 million businesses and append variables such as SIC code, Employee Size and Sales Volume. Once the appropriate data is appended we can answer the following questions:
- Which industries have been most responsive?
- How many more companies like those are in my market?
- Which industries have we been most successful in penetrating?
- Are my customers from small or large companies?
- How are my customers dispersed geographically?
In addition to these standard reports we can provide customized reports upon request.
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